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Street Art Dealer takes to the streets this July

July 1, 2009

Posted by victoria in: Innovation | Trackback

QRcode

Street Art Dealer kicks off its contribution to Bristol’s
art scene with a city wide exhibition showcasing QR code technology in
the arts. C6 and Steal From Work invite you to the Bristol launch on
9th July.

Launch night: Thursday 9th July, 6:00–9:30pm
Venue: 74 – 76 The Horsefair, Broadmead, Bristol
Exhibition dates: 9th – 30th July 2009

Link to official invite - http://tinyurl.com/streetartdealerinvite

C6 and Steal From Work launch an assault on the art market middle man,
taking street art out of the galleries and on to the streets with new
innovative QR code technology. Street Art Dealer is one of six
commissions by Media Sandbox which aims to bring a new dynamic into
public art, and with the help of renowned artists will bypass galleries
and allow a new type of mobile interaction.

This innovative use of QR code technology in the arts will be
showcased during an exhibition on the streets of Bristol which launches
on July 9th, where works from artists including Takahashi, Powderley,
Sebastian Lowsley-Williams and Zeus will be on display for all to see.
The exhibition will have an information hub in a disused shop in the
heart of Broadmead, Bristol where people will be shown the QR code
system and be able to access information on various pieces of art
before being let loose on the streets to discover what Bristol’s street
art scene has to offer. The six artists involved are particularly
interested in Broadmeads diversion and notions of the area diminishing
during the rise of capitalism. The installations will include arresting
pieces and interventions which will not only challenge the area but the
disenchanted public it engages.

On the launch night the hub will also host a shop front installation
featuring the eagerly anticipated project BEAM, by up and coming
artists Joseph Watts and Haywood Slucutt, who will be giving away free
prints to the first people using the QR codes to access information on
works. The launch will also see a demonstration of GRL's (Graffiti
Research Laboratory) Radical Fanatical cards, as part of the private
view evening’s fun.

Art on the street has hit the headlines with works by well-known
artists commanding large figures at auction. This demand has given
birth to an industry in resale and as a result dealers and galleries
have become increasingly interested in the profits to be made.
Resulting in large percentages and rises in prices - excluding an
interested public from buying the art they see everyday and in some
cases being unable to see the art at all.

To address this issue Street Art Dealer is taking the original
concept of ‘street art’ and combining it with the innovative QR code
technology to create a tool which allows an increasingly tech savvy
public to use their mobile phones to own, interact and locate art in
their community. The project aims to promote engagement with the
meaning of street art in the context of the environment alongside
creating a dialogue and interaction between artists and their local
communities - bridging the gap between both parties.

To find out more about Media Sandbox, visit: www.mediasandbox.co.uk


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