iShed

a new venture by Watershed, to initiate, enable and support cross-sector collaborations and creative technology projects.

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Arts & Business Research digital case study

February 1, 2010

Posted by Clare in: Watershed | Innovation | Bristol | Trackback

Back in November I was contacted by Arts&Business as they wanted to feature Watershed as a case study in some research they were doing on how digital technology is affecting the way cultural organisations engage with their audiences.

Today they published a really nice overview of some of the ways Watershed and The Pervasive Media Studio has engaged with digital technologies, through DShed and projects like The Extended Theatre Experience:

"Watershed embodies the future of audiovisual literacy, exploiting the shift towards conversation and participation (rather than mere didactic presentation) that digital technologies enable…. The second aspect is to recognise the entrepreneurial and innovative possibilities that digital technologies afford around a closer working relationship between the cultural and commercial  sectors."

Read the full case study (as well as overviews of some other organisations doing great digital work) here.